Local Visibility IQ

Who gets recommended?

When someone asks ChatGPT, Google AI Mode, Gemini or Perplexity who to hire in your area, does your business show up — or your competitor?

Local Visibility IQ measures how your business appears across AI and traditional search, identifies competitive gaps, and helps you make targeted improvements.

Actual market study

East Brunswick Roofing · September 2026

Market Leader
31/40 AI Responses
77.5% Mention Rate
10/10 Questions
4/4 Platforms
Established Local Roofer
9/40 AI Responses
22.5% Mention Rate
7/10 Questions
2/4 Platforms
10Questions
×
4Platforms
=
40Responses

Business names anonymized in this public example. Measured September 2026 — AI responses can vary by platform, location, model, session and date.

Strong reviews don't always mean consistent AI visibility.

Both businesses below show strong traditional reputation signals. Their measured AI visibility was very different.

Established Local Roofer

★★★★★

4.7 Google Rating
183 Google Reviews

↓ AI Visibility

9/40 AI Responses
22.5% Mention Rate
7/10 Questions
2/4 Platforms
ChatGPT 0 appearances
Google AI Mode 0 appearances
Gemini ✓ Appeared
Perplexity ✓ Appeared

Market Leader

★★★★★

5.0 Google Rating
317 Google Reviews

↓ AI Visibility

31/40 AI Responses
77.5% Mention Rate
10/10 Questions
4/4 Platforms
ChatGPT ✓ Appeared
Google AI Mode ✓ Appeared
Gemini ✓ Appeared
Perplexity ✓ Appeared

That's the gap we investigate.

See How We Measure →

East Brunswick Roofing · September 2026. Business names anonymized in this public example. Measured September 2026 — AI responses can vary by platform, model, session, location and date. Results represent the recorded study sample, not permanent rankings.

Showing up is one thing. Understanding why is the useful part.

When visibility differs, we look at the business information, sources and authority signals surrounding the companies being surfaced.

We track a fixed core set of questions over time for trend measurement, and run broader market discovery separately to map the wider candidate set — the two are never blended into one number.

AI Recommendation
↓
  • Website
  • Google Business Profile
  • Reviews
  • BBB
  • Manufacturer Profiles
  • Industry Directories
  • Local Citations
  • AI Citation Sources
  • Search Visibility

We look for patterns worth acting on.

How the analysis works →
Process

Measure. Diagnose. Improve. Retest.

01

Measure

See where you appear across AI and search.

02

Diagnose

Find visibility gaps and source patterns.

03

Improve

Strengthen the areas worth acting on.

04

Retest

Measure what changed.

See the Full Process →
Evidence

Measure before. Change something. Measure again.

We're documenting the methodology on businesses we control before making broad claims about results.

Case study in progress

New Jersey Film Locations

Baseline Captured
Change In progress
Retest Not yet scheduled
Case study in progress

BLL Films

Baseline In progress
Change Completed
Retest Tracking underway
  • Production
  • Cinematography
  • Gaffing
  • Steadicam
Follow the Case Studies →

Want to know where you stand?

See how your business appears across AI and local search.

No generic SEO score. We start with your actual market.

Built initially for roofing, plumbing, remodeling, landscaping, flooring and other local home-service businesses.

View Services →